This exciting course will allow you to develop a range of theory and production skills for the UK's dynamically changing media industry. From understanding the ways audience view a product, to the writing and creation of digital media products. This course offers you the chance to develop your creative, analytical and production skills within the creative media sector. The Level 2 course takes your ideas from the planning stage, through the production stage into the creation of your own media.
The course is made up of four units:
Unit 1: Digital Media Sectors and Audiences (External Exam Unit)
Learners will explore the digital media industry and all five key sectors that fall under it (Digital Moving Image, Digital Audio Production, Digital Publishing, Website Production and Digital Games Production). They will also explore the different types of audiences and how audiences can engage with each sector.
Unit 2: Planning and Pitching a Digital Media Product
Learners will use their verbal, written and visual communication skills to enable them to formulate, develop and pitch ideas of a product that they then plan to produce.
Unit 3: Digital Moving Image Production
Learners will investigate key features of digital moving image productions, including structures, generic conventions and audience address, in preparation for the making of a film or video.
Unit 5: Digital Publishing Production
Learners will gain the knowledge and skills required for the design and development of digital publishing products. They will also have an overview of how to source materials and then combine them. Learners will organise and manage the production of a digital publishing product.
Assessment Evidence & Coursework
Students will produce their evidence through a variety of mediums, including…
- Portfolio of work
- Personal Blogs or Vlogs
- Written Reports & Presentations
- Project plans
- External Assessment
You could go on to further study, choosing Level 3 Digital Media or A-Level media studies. The course lends itself to the practical processes relevant within the ever growing media industry.
“Digital Media will completely take over, it’s lightweight and it’s fantastic for sharing. Over time, it will take over” – Bill Gates
A number of downloads on this site are stored as PDF files to prevent the changing of the documents. You can download a PDF viewer from http://www.adobe.com
This website has been tested as working in the following web browsers:
If you have any issues with the website please contact firstname.lastname@example.org
Cookies from this website are set using Google Analytics that allows for anonymous tracking of visiting paterns to the website. Allowing us to improve the content of our website.
What to do if you don't want cookies to be set
If you do not wish our website to put cookies on your computer please follow our guides to stopping them
Cookies Set By Google Analytics
Google Analytics sets the following cookies as described in the table below.
|__utma||This cookie is typically written to the browser upon the first visit to your site from that web browser. If the cookie has been deleted by the browser operator, and the browser subsequently visits your site, a new __utma cookie is written with a different unique ID. This cookie is used to determine unique visitors to your site and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.||2 years from set/update.|
|__utmb||This cookie is used to establish and continue a user session with your site. When a user views a page on your site, the Google Analytics code attempts to update this cookie. If it does not find the cookie, a new one is written and a new session is established. Each time a user visits a different page on your site, this cookie is updated to expire in 30 minutes, thus continuing a single session for as long as user activity continues within 30-minute intervals. This cookie expires when a user pauses on a page on your site for longer than 30 minutes. You can modify the default length of a user session with the _setSessionCookieTimeout() method.||30 minutes from set/update.|
|__utmz||This cookie stores the type of referral used by the visitor to reach your site, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation within your own site. The cookie is updated with each page view to your site.||6 months from set/update.|